Emotionally Intelligent Branding

At Delight, we help businesses stand out by tapping into the power of emotionally intelligent branding. Through our insights into social and cultural trends, we offer strategic & creative services that truly work.

Studies show emotions heavily influence consumer decisions, with up to 90% driven by how brands and their products make us feel. In a crowded marketplace, brands that connect through storytelling create lasting impressions, fostering loyalty and engagement. While many agencies offer branding as part of their services, we follow a process that actually works.

Bright rouge plus symbol
Bright rouge plus symbol

The creative spark you need to communicate your brand.

Mandarin Oriental

La Mandarine, an experience of the senses

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Eagle Tempo

Poetry in motion

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Château Haut-Batailley

Where guilded skies meet the richest earth

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Palazzo Fiuggi

The Fountain of Life

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Delight was founded in 2014 by Daniel Shaw and Will Shorrocks – bringing a wealth of knowledge and experience to a diverse clientele of international boutique, corporate, luxury, and lifestyle brands.

We strive to bring a discerning eye and a genuine love for craft, design, travel, and gastronomy to our approach to branding. With a firm understanding of these sectors, we immerse ourselves in each project, paying meticulous attention to detail to ensure that every brand we shape has a strong narrative and an authentic look and feel. Our travels and appreciation for both traditional craftsmanship and modern design inspire us to create identities that feel naturally sophisticated, yet always rooted in a sense of place. Whether we’re capturing the precision of a skilled artisan or the atmosphere of a favourite neighbourhood hotel, we aim to infuse thoughtfulness into our work, resonating with those who value substance as much as style.

At the end of the day people won’t remember what you said or did, they will remember how you made them feel.

Maya Angelou
Services:

Insight

Cultural Analysis
Trend Reserach
Brand Adjacencies
Colour Forecasting

Strategy

Research & Analysis
Audience Definition
Positioning
Values & Messaging
Tone of Voice
Naming
Tagline
Brand Architecture

Creative

Identity
Campaign
Photography & Film
Illustration & Animation
Copywriting
Website & Digital
Print & Packaging
Guidelines & Toolkits
Clients: