Project Scope:
Imagine stepping away from the hustle and bustle of London’s cold streets and entering a vibrant oasis where the sun always shines and good times flow like the cocktails. This is the essence of Laki Kane, a tropical cocktail bar that invites customers to escape, discover, and lose themselves in an authentic tropical experience. Inspired by the Polynesian meaning of “lucky person,” Laki Kane embodies the “Aloha spirit of eternal happiness,” creating a unique environment that transports guests to a tropical paradise.
Where the sun is always shining and the good times never end
Our in-depth brand development process identified the core proposition of Laki Kane: “Escape, discover, and lose yourself in an authentic tropical experience.” This guiding principle informed the bar's entire direction, influencing everything from the atmosphere to the menu.
The Spiced Dry Rum Club
Laki Kane also features an upstairs Spiced Dry Rum Club, offering an intimate setting for unique re-distillation masterclasses. Inspired by rum’s nautical history, the ship in a bottle marque gives this experience its own identity. The typeface used here references designs found throughout historic rum paraphernalia, tying back to the bar's roots in exploration and discovery.
Laki Kane is more than just a cocktail bar; it’s an invitation to immerse oneself in an authentic tropical escape. Through thoughtful brand development and design, we’ve crafted an experience that resonates with those seeking adventure and delight in every sip. Whether you're enjoying a handcrafted cocktail or participating in an intimate masterclass, Laki Kane promises an unforgettable journey that captures the spirit of the tropics right in the heart of London.
Testimonial:
The founders of Laki Kane went about a competitive tender process to identify a brand partner. After extensive face-to-face meetings it was clear to us that Delight were going to play an integral part in the discovery and formalisation of Laki Kane’s brand. We were correct. Through a series of brand workshops, Delight were able to take our disparate inputs and challenge us, engage us, and distil our input down to a brand, a direction and most importantly, a shared vision. They were able to get to the core of our company and build it up into a brand that we not only love and cherish, but that has received incredible praise and overwhelming positive feedback, nationwide. Delight are a fully dependable, flexible and professional group of individuals that have helped us discover and shape the Laki Kane brand.